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Natalie Tyre

Natalie Tyre

Global Industry Lead, Meta
Natalie Trye is a Global Industry Lead at Meta and Director of BRiM (Black Representation in Marketing). With 20 years of experience in digital marketing—spanning agency, and client-side roles at companies such as NBCUniversal, Sony Music, and ITV Studios—she now focuses on industry engagement and cross-industry collaboration. At Meta, Natalie leads projects and programs that bring together brands, agencies, and industry bodies to tackle shared challenges, with a particular focus on accessibility. As Director of BRiM, she works to increase Black representation in marketing by driving collective action across the industry. A firm believer that diverse teams lead to better business outcomes, Natalie is passionate about making the industry more inclusive and effective. She’s also a mentor, helping to support the next generation of talent.
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